Hi Reader,
There is a version of entrepreneurship built for a pre-AI world, and it is producing a specific kind of friction for the women building AI-native businesses.
The old frameworks break down. The pricing models were designed before automation did part of the work. The client relationship advice assumes a team made entirely of people. The guidance on scope and deliverables never accounted for what an AI agent does at 3am.
Billing by the hour punishes you for being fast, now that the work takes a fraction of the time it used to. And the hiring advice still measures your capacity in headcount, when yours is infrastructure you built.
We are a mix. Some of us have already built the new structures and are running on them. Some are mid-rebuild, with one foot in each. And plenty of us are still working out what the new shape even looks like.
That is the vibe throughout CREATE โ paving the way for other women while we figure it out together.
CREATE is for the woman who has stopped pretending that the existing business frameworks are going to get her where she is going.
We go into pricing AI-native services and selling work that includes agentic infrastructure. We take on building client trust when part of your team is an agent, and the governance questions founders are working through right now without a playbook. Madina Gbotoe's workshop, Building Agentic Infrastructure for Your Work, and Erika Stanley's session, From First Hello to Final Handoff, are both on the schedule. Saturday closes with the Founders Spotlight and Pitch Fest. We are entrepreneurial nerds eager to nerd out with other entrepreneurial nerds.
โRegister for CREATE 2026โ
October 16โ18, 2026 ยท Salt Lake City, Utah
Warmly,
Anne
P.S. Here are 5 ways to make the CREATE Conference work for you!
- Use your Society rate. Members pay $649 instead of $899 โ and Register & Join Society bundles CREATE with your first year of membership for $1,199, saving you $487.
- Register early and reserve your room. The CREATE block at the Hilton is $55 off the standard rate, and your booking link arrives with your confirmation.
- Ask your organization to sponsor you. A ready-to-personalize justification letter is waiting on the registration page.
- Treat it as a business investment. The planning template maps what the trip should produce โ meetings, content, partnerships, a launch.
- Bring your team. Email hello@sheleadsai.ai before registering and weโll get your group set up together.
All five, with the letter and the template, live here โ https://sheleadsai.ai/create-registration/โ
๐ ๐ฒ๐ฒ๐ ๐๐ต๐ฒ ๐๐ฅ๐๐๐ง๐ ๐๐ผ๐ป๐ณ๐ฒ๐ฟ๐ฒ๐ป๐ฐ๐ฒ ๐๐ฎ๐๐ฎ๐น๐ฟ๐
Thursday, August 27th, 12:30pm Pacific
Gather with us live on YouTube or LinkedInโ
๐ง๐ต๐ฒ ๐ฆ๐ฒ๐ฐ๐ผ๐ป๐ฑ ๐๐ป๐ฐ๐ผ๐บ๐ฒ ๐ถ๐ ๐๐ - ๐ฎ ๐ฐ๐ผ๐ป๐๐ฒ๐ฟ๐๐ฎ๐๐ถ๐ผ๐ป ๐๐ถ๐๐ต ๐๐๐ต๐ฎ๐ป๐๐ถ ๐๐ฒ๐ป๐๐ถ๐น-๐๐ต๐๐ฒ ๐ฎ๐ป๐ฑ ๐๐ป๐ป๐ฒ ๐ ๐๐ฟ๐ฝ๐ต๐
Presented by Anne Murphy and Ashanti Bentil-Dhue
The economy is designed around two-income households. Yours may have one, or one income that now has to cover what two used to. Ashanti Bentil-Dhue and Anne Murphy talk through what AI changes for a single earner โ how much one person can learn without paying for it, and how quickly one person can price and negotiate work that used to take a team. The conversation stays on specifics, including where the openings are right now and what it takes to pursue one. You watch and listen, with the chat open the whole time for your questions.
๐๐ฒ๐ฎ๐ฟ๐ป๐ถ๐ป๐ด ๐ข๐๐๐ฐ๐ผ๐บ๐ฒ๐
- Map the parts of your earning capacity AI can extend, from what you charge to what you can deliver alone.
- Identify one opportunity you can pursue now, with the first move written down.
- Decide which conversation about pay or pricing you will reopen first.
๐๐ฏ๐ผ๐๐ ๐๐ป๐ป๐ฒ
Anne Murphy is the founder of She Leads AI, the AI education community for women in human-centered AI, and CEO of Empowered Fundraiser. She spent 35 years in nonprofit fundraising before moving into AI operations consulting. She co-authored the Framework for Responsible AI in Fundraising.
๐๐ฏ๐ผ๐๐ ๐๐๐ต๐ฎ๐ป๐๐ถ
Ashanti Bentil-Dhue is the founder of Unpunishable Woman, an independent media publication about the invisible contracts that shape women's lives. She spent more than a decade in financial services and compliance before turning to research on women's economic independence. She created the Invisible Contracts Framework.
Your freebie this week: |
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The Offer Refinement Coach turns a fuzzy idea into a named, priced, buyable offer, then scores it so you know what to fix first. Paste a draft or describe what you sell -- it builds your three-tier stack, writes the client-facing paragraph with you, and gives you a two-sentence pricing statement you can say to a client today. โ https://sheleadsai.ai/offer-refinement-coach/โ |
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